The Warped Woodturner (TWW) is a local artist traveling his artist's journey in a suburb of Springbrook, WI (pop. 536). TWW's creative calling is to use a wood lathe to make useless objects from locally-sequestered organic carbon for tourists to bring back to the city to give to people they had to buy something for but do not like that much. His target market is the senior citizens since their vision is not as good as it used to be so cannot see the defects as well. His marketing jingle is: “Bowls as simple as their creator”.

Monday, August 10, 2009

TWW accused of astroturfing

" Astroturfing is the artificial creation of a grassroots buzz for a product, service or political viewpoint.....Deceptive astroturf marketing techniques include impersonating someone in the targeted demographic, creating an entirely fictional character (called a meat puppet) that's meant to appear to others to be a real person." Source: http://searchcrm.techtarget.com/sDefinition/0,,sid11_gci1225340,00.html

Many of TWW's deceptive crackpot letters to the editor were written by meat puppets.

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